Print Work
Arista
I was the creative force behind the design of promotional posters for Lollapalooza after-party sets featuring four dynamic Artista artists—KennyHoopla, Maneskin, Rosie, and Audrey—across various locations in Chicago. These visually striking posters intentionally draw inspiration from the iconic aesthetics of Lollapalooza's brand, ensuring a seamless integration with the festival's visual identity rather than relying solely on the individual brand identities of the artists. The result is a series of posters that not only captivate attention but also resonate with the overall spirit and allure of Lollapalooza, creating a cohesive and compelling promotional campaign for these exclusive after-party performances.
I additionally crafted visually captivating posters for promoting artists' tour stops in prominent cities. Featured here are the posters specifically created for the exclusive event "An Evening With Bishop Briggs." This intimate experience, spanning just two nights in iconic venues in New York and Los Angeles, showcases Bishop Briggs delivering an intimate set to a limited audience, building anticipation for the highly awaited release of her new album, "High Water." These posters encapsulate the essence of the exclusive performances, enticing audiences with a glimpse of the unique atmosphere surrounding Bishop Briggs' immersive musical journey.
Experiential Design
TouchTunes
I played a key role in orchestrating the debut of TouchTunes' groundbreaking Fusion Jukebox, meticulously designed to seamlessly integrate with the ambiance of your cherished local dive bar by adopting a distinctive barrel-like aesthetic. Recognizing the need for standout presence at an amusement expo, we ingeniously introduced this cutting-edge model through an immersive and interactive space. Every element of the space, meticulously crafted under my design expertise, not only served a functional purpose but also radiated a welcoming and fun atmosphere, tailored specifically to captivate potential buyers.
Bloomberg
During my tenure at Bloomberg, I was a contracted designer for a monumental global office rebrand initiative that transcended mere logo adjustments. Entrusted with the comprehensive overhaul of Bloomberg's outward-facing brand, my team and I undertook the ambitious task of refreshing virtually every aspect across the spectrum of Bloomberg's 170+ global offices. My creative imprint extended from designing awe-inspiring 60-foot hallway walls to the meticulous crafting of everyday items like coffee cups and mouse pads. In this multifaceted endeavor, my commitment to elevating the brand's visual identity shone through in every detail, ensuring a cohesive and impactful transformation across diverse touchpoints.
